Rihanna’s Fenty Beauty is set to officially launch in the Caribbean on October 24, 2024. This eagerly awaited expansion will see her beauty brand available in nine countries, including her home country of Barbados, Antigua, Bermuda, Grenada, the Cayman Islands, Trinidad & Tobago, Aruba, and Sint Maarten.
The launch will be supported by several retailers across these regions, with special events planned to engage local beauty enthusiasts. Notable locations include Phoenix Stores in Bermuda, which will offer a series of activities such as masterclasses, shade-matching consultations, and chances to win exciting prizes with every purchase.
Rihanna expressed her excitement about bringing Fenty Beauty and Fenty Skin to her Caribbean roots, emphasizing that the product range caters to a diverse audience. This launch reflects the brand’s commitment to inclusivity and variety, which has been a cornerstone of its identity since its inception in 2017.
On Tuesday, Rihanna announced that her beauty line, Fenty Beauty, along with Fenty Skin and Fenty Fragrance, will officially launch in the Caribbean on October 24, 2024. The products will first become available in Barbados, her home country, before expanding to several other islands, including Antigua, Aruba, the Bahamas, Bermuda, the Cayman Islands, Trinidad and Tobago, Grenada, and Sint Maarten.Rihanna expressed her excitement about bringing her brands to the Caribbean, emphasizing their commitment to diversity and representation in beauty(springfielddaily). This launch marks a significant step in making her products accessible to fans in her homeland and surrounding regions.