Taylor Swift’s powerful PR team is behind every aspect of her public image, including managing her lawsuit, navigating her feud with Kim Kardashian, and addressing rumors of a “showmance.”
When Taylor Swift signed with Premium PR in 2014, she gained not only a publicist but also a “proud stage mother” and a “fiercely loyal” companion.
At the helm of the agency, working tirelessly to protect Taylor Swift, is California-born Tree Paine. The 53-year-old’s achievements have garnered significant recognition, with the Wall Street Journal hailing her as “one of the most powerful people in the entertainment industry.”
It’s no surprise that Taylor Swift values Tree Paine’s guidance, as demonstrated by a 2023 red carpet clip where Swift remarked, “You see that redhead [Tree]? She’ll tell me what to do.”
This week is likely another instance where Taylor has sought Tree’s counsel, particularly in managing her private life being exposed publicly. This includes addressing the circulation of a false ‘contract’ related to her relationship with Travis Kelce.
Additionally, at this week’s NFL opener, it’s possible that Tree advised Taylor on the decision not to sit next to her WAG friend Brittany Mahomes.
